Research and Planning

Wednesday, 31 May 2017

Analysis of Digipaks Adverts


What I have learnt
          After doing this research, I now know how digipak adverts are constructed and what codes and conventions are included. It mainly consists of a photograph of the artist(s) with costumes and props that represents either the artist themselves or the album, or it could be just a picture of the album cover. Often, they would use bright colours that would attract the audience's interest. Moreover, there is the typography, such as name of the artist, album, hit singles and the release date included in the advert. These are the information that would be useful for the audience, as it would help them identify of what's the advert is about. All in all, this allows us to get an idea of what codes and convention we are going to use, and to create a list of what to include in our digipak advert poster, and these includes:
          o Photograph of the album cover/artist(s)
          o Typography; name of artist, album, songs.
          o Hit singles
          o Release date

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