Research and Planning

Thursday, 29 June 2017

Audience Research - Focus Group Feedback


What I have learnt
          From doing this interview with audiences from various demographic ages, I learnt that their view on things and opinion can be very different. Older demographic age audience tends to view the whole concept of the music video in depth, as in more into its meaning, compared to younger demographic audience where they often don't see what the elements are emphasising. It also depends on the person on how they would interpret the music video, which made me realise that we, as the producer, couldn't always produce content with the right concept for everyone.

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